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Apple’s 1977 Marketing Principles Continue to Guide Its Success
Staff Writer: Sweata Maiti Last Updated: Apr 03, 2025, 2:09:00 PM IST Synopsis: Mike Markkula’s 1977 Apple Marketing Philosophy, emphasizing Empathy, Focus, and Impute, remains integral to Apple’s enduring success nearly five decades later. In 1977, Mike Markkula, Apple’s first…